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5 Reasons Why Signs Work For Your Small Business
In a square mile radius in Germantown, Maryland are about 6 Asian grocery stores. Yet I visited the one store whose location was way off the main road and was difficult to find. I saw a sign for the...
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4 Old Fashioned Ways of Marketing that Aren’t Dead – Yet
Internet marketing. When you hear this buzz phrase, chances are you inevitably think about social media, virility and PPC (pay per click) campaigns. While these are certainly some of the best avenues...
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Putting Television in Your Lobby or Place of Business: What you Need to Know
Sponsored Post Whether your business is hospitality-driven, office-related, or sports-minded, having a television can boost your sales and lead to happier customers. In today’s ‘want it now, want it...
View Article"Me too" models need to be heavily localised….
Copying internet models that have worked in the early internet markets like the US has been a prevelant business practice worldwide ever since the internet was invented. From the Yahoo, Amazon, eBay,...
View ArticleIndia can become an Innovation Hub for Software for Small Business Owners
Look around you in any city in India and you will see a small business owner. High chances that someone in your family is a small business owner. All of these small businesses are resource...
View ArticleIncubated companies are not easy to pull off in markets that are not soon to...
There has been some activities by international incubators in india, especially in the consumer internet space. This is the path they seem to be following : a. Think of a copycat idea that has worked...
View ArticleFitness Oriented Wearable Devices is a Fad!
I have been amazed at the buzz that has been generated around these Health tracking devices. I see a lot of people wearing bands of different colors. And now there seem to be companies that are...
View ArticleAirBnB clones will not work in India
India has seen a lot of me too “cut and pastes’ from internet models worldwide. From the Amazons to the Ubers to everything in between, clones have been tried in India. Unfortunately, this type of...
View ArticleExperiment Capital Efficiently before Scaling up!
For the last year, I have met hundreds of smart entrepreneurs with various ideas in the consumer internet, mostly sounding alike – “I want to raise usd 5m and focus on promoting my service...
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Its Time for Indian Food Tech to Smell the Coffee….
There has been so much noise about the internet food delivery space in India recently. Internet kitchens, home chefs, restaurant aggregators, hyper local logistic companies, etc. Most of the...
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